They say first impressions last and this definitely holds true for any business. One way to create a good first impression is by using a tasteful and well-made lobby sign. Lobby signs do more than just direct your customers; they also communicate your brand image and your level of professionalism. Whether your brand is colourful and spanky or bold and elegant, a lobby sign creates the right atmosphere for your customers the moment they step inside your business.
It’s no surprise that business signs come in a variety of shapes and sizes, but one thing that’s often overlooked is the material of the sign itself. The material you use plays an important role in how the lobby sign will look and feel. With so many options to choose from, it’s easy to get lost and pick the wrong material for your business.
Let’s go over 8 of the most commonly used materials for lobby signs so you can pick the right one for your needs.
Metal business lobby signs give off a feeling of reliability and longevity. This is why you’ll see most banks and law firms use metal signs to instil trust in their clients. If durability is your main concern, then you can’t go wrong with using a metal lobby sign.
Metal letters can be made from aluminium, steel, copper, or steel. The finishes can also be customised from brushed and polished finishes to enamel and gold for that truly unique look that matches your brand image very well.
- Metal laminate
Metal laminate is different from metal in that it conveys more of a stable and permanent message. This is perfect for businesses that have been around for a long time and want to add a bit of sophistication to their lobbies. Because metal laminate looks more appealing than metal, you can add a touch of elegance to your business without breaking the bank.
A thin sheet of metal laminate is glued to a substrate made of foam, acrylic, or PVC. The substrate is then painted to match the desired finish you’re looking for like brushed or polished metal.
Foam lobby signs are great for those who are looking to express their creativity with bold letters and colours. The customisation options are endless with foam signs, making them ideal for businesses who use a specific colour palette. Laminates such as metal or acrylic can be applied to the letters themselves to mimic a glossy yet elegant appearance.
Foam is also a cost-effective material compared to other options out there. This brings even more flexibility to businesses who want a lobby sign that’s affordable yet effective in delivering the message they want to consumers.
For businesses with intricate letters and bright colours, acrylic business signs are the way to go. Acrylic can be precision-cut with shapes and letters that are crisp and sharp. The end result is an immaculate sign that represents your brand image just the way you like it.
The acrylic itself can be pigmented to specific colours of your choosing. If you want a bit more flair, you can choose to add a crystal ice finish which has a frosted surface for that distinct-looking lobby sign.
PVC is a durable plastic material that’s versatile enough for most lobby signs. It’s lighter and thinner than acrylic which means it’s easier on the budget as well. Small businesses and startups favour PVC for their lobby signs because they’re both durable and affordable. PVC can withstand heavy pressure without warping or distorting and can be painted with graduated colours to match your brand image.
Lobby signs made of wood are commonly seen in crafts making businesses to shed light to their creative process. It projects an image of timelessness and wisdom which is great if you’re going for a unique look. Since wood signs are less common, it commands attention from your guests and clients.
Wood can be stained with the colour of your choice and can be combined with other materials like acrylic to create the letters. Some wood signs feature live edge panels, revealing a piece of the tree’s original bark which adds a hint of elegance to your front lobby.
- Formed plastic
Formed plastic is a UV-stable and fade-resistant material that works best for both indoor and outdoor lobby signs. A sheet of plastic is placed over a mould which is then melted to take the mould’s shape. Formed plastic lobby signs are typically lighter than PVC or acrylic signs and offer greater depth than their plastic counterparts.
The colours, shapes, and letters are virtually limitless with formed plastic. Colour options can also be customised according to your preferences, with finish options ranging from satin, matte, glossy, and even chrome.
- Digitally printed or cut vinyl
If you’re looking for a simple lobby sign that just works, then digitally printed or cut vinyl should be your main choice. Thanks to full-colour digital printing, you can get a lobby sign that’s an exact match to your brand’s logo or design. For signs where colour specificity is important, digitally printed vinyl can replicate the colours accurately.
Cut vinyl has the background of the design cut out which makes the sign appear hand-painted onto the wall. While the colour options are limited, they can be layered during installation if you need more than one colour.